Volume 2, Issue 2 (5-2022)                   HASES 2022, 2(2): 220-235 | Back to browse issues page


XML Print


Download citation:
BibTeX | RIS | EndNote | Medlars | ProCite | Reference Manager | RefWorks
Send citation to:

Ghasemi F, Keshkar S. Providing A Pattern for Promoting Cultural Levels in Football Fans in Iran Stadiums, Based on The Views of Experts. HASES. 2022; 2 (2) :220-235
URL: http://hasesjournal.com/article-1-46-en.html
1- Ph.D. candidate in Sport Management, faculty of Physical education and Sport Sciences, Allameh Tabataba’i University, Tehran, Iran. , Fereshtehghasemi25@yahoo.com
2- Associate Professor of Sport Management, faculty of Physical education and Sport Sciences, Allameh Tabataba’i University, Tehran, Iran.
Abstract:   (38 Views)
Football stadiums are the main infrastructures of this popular sport in the society. The purpose of this study is to provide a Pattern for cultural promotion in football fans in stadiums in Iran, which was done by qualitative research method and using grounded theory approach. Through snowball sampling and by conducting 21 semi-structured interviews with university professors and experts in football and culture theoretical saturation was achieved. The results of data analysis in 3 stages of open-coding, axial-coding and selective coding indicate 28 categories that these findings are within the framework of the final model including: Hooliganism, behavioral factors, media, managerial challenges, infrastructural factors and Juridical and legal as causal factors; the nature of football, advocacy and government actions and policy making as context factors; Celebrities, social contexts, economic conditions, Trends and interest, cultural and social and technology as an intervener; manpower, education and training, media, cyberspace, structural strategies and Infrastructural strategies as appropriate ways to promote the level of culture in football fans in stadiums as strategies. According to the proposed pattern, promoting the cultural level of the spectators, marketing development, Exercise promotion, financial development, social progress, the growth of moral security and growth of behavioral security in Iran can be mentioned as positive consequences of promoting cultural levels in football fan in stadiums.
Keywords: Culture, Fan, Football, Stadium
Full-Text [PDF 478 kb]   (18 Downloads)    
Type of Study: Qualitative | Subject: Sport Managment
Received: 2022/05/25 | Accepted: 2022/06/12 | Published: 2022/05/31

References
1. Rahimi, Q., Amyrtash, A. M., Khaibar, M. (2002). A study of safety management in the cointrys football stadiums from the perspective of spectators, players and executives(in Persian). Research in Sports Science, 1, 4, 39-52.
2. Hesami, L., Jalali Farahani, M., Soleimani, K. (2014). Explaining the safety situation of the football stadiums of the professional League of the country (in Persian). Sports Management, 6, 2, 343-359.
3. Rezaei, S. (2018). Designing the revenue model of Iranian football clubs (with grounded theory approach)(in Persian). Journal of Applied researches in Sport Management, 6, 3, 101-116.
4. Elahi, A., Pour Aghaei Ardakani, Z. (1383). Cheching the condition of the countrys football stadiums in comparison with European standards (in Persian). Journal of Movement, 19, 63-79.
5. Ghasemi, V., Zolaktaf, A., Noor Ali Vand, N. (2009). Socialogical description of the factors affecting vandalism and hooliganism in football (in Persian). Journal of Olympics, 17, 1.
6. Bostaki , M. Ghafouri ,F . Kargar , G. (2019). Measuring Off-field Factors Affecting the Technical and Ethical Performance of Professional Football Athletes. New Approaches in Sport Sciences (NASS), 1, 169-188.
7. Fallah Kazemi, M., Gholipour, N., Eidy, H. (2017). Analysis of effective factors on the presence of empty seats in football stadiums using TOPSIS method (in Persian). Studies of Sports Management,9, 43, 237-256.
8. Moslehi, L., Sultan Hosseini, M., Salimi, M. (2019). Identify and prioritize crime prevention strategies in the field of crimes caused by violence by football spectators(in Persian). Journal of Social Management, 11, 4, 69-90.
9. Jeffry, D. J., & Stephan, D. R. (2004). Comparing Sport Consumer Motivation Across Multiple Sports. The Journal of Sport Marketing Quarterly, 13, 1, 17-25.
10. Gari, S., Kalateh Seifry, M., Razavi, S. M. H. (2018). Presenting a model of marketing development of the Iranian football Premier League with emphasis on the presence of women spectators. (unpublished doctoral dissertation). Mazandaran University, MA.
11. Rahmati, N. (2018). Voilence and aggression in sport(in Persian). Howzah Pegah Journal, 171.
12. Kavousi, I., Hassanpour, M (2007). Investigating the effective factors in promoting the level of public culture from the perspective of the director of Islamic culture and guidance(inPersian).Journal of Cultural Management,1, 1.
13. Kidd, W. (2002), Culture and identity, Palgrave, Basingstok.
14. Eslami Nadoshan, M. A. (1354). Culture and quasi-culture. Tehran. Toos Publication.
15. Salehi Amiry, S. R. (2017). Cultural concepts and theories. Tehran. Ghoghnoos Publication.
16. Siddiq Sarvestani, R. (2002). Passive discharge of emotion or active injection of khaljan (research of fringe conflicts in football matches). Social Science Letter, 19.
17. Jalilian, G., Khabiri, M. (2005). Describing the situation of Iranian Premier League clubs and comparing it with Premier League clubs in China, Malaysia and England. Journal of Motor Science and Sports, 3, 5, 41-54.
18. Jaberi, A., Naderian Jahromi, M., Mazlumi Sweeney, F. (2013). The role of the quality of stadium services in attractin and retaining football spectators(in Persian). Research in Sport Management, 2, 5, 25-43.
19. Sultan Hosseini, M., Salimi, M., Ghasemi, H., Turkian Valashani, S. (2013). Applying Hierarchical Analytical Method (AHP) in Proritizing Barriers to Professional Ethics Development in Sports Media(in Persian). Sports Management, 5, 3, 137-159.
20. Ahmadi, F., Ramezani Nejad, R., Borouman, M., Qaderi, S. N. (2016). Investigating the effective factors on the presence of female spectators in Iranian sports stadiums. National Conference on Sports Science Developments in the Field, Health, Prevention and Championship, Volume1.
21. Askarian, F., Shir Alizadeh, Z., Panahi, H. (2016). Social factors affecting the performance of teams participating in the 2014 FIFA World Cup in Brazil(in Persian). Sports Management, 8, 39, 139-154.
22. Dhurup, M., Mofoka, M. A., & Surujlal, J. (2010). The Relationship between Stadium Sports capes Dimension, Desire to stay and Future attendance. The Africa Journal for Physical, Health Education, Recreation and Dance, 16, 3, 475-490. [DOI:10.4314/ajpherd.v16i3.60925]
23. Hall, S. A., E. Schwarz And T.J. Cieslak. (2009). Protective Security Measures for Major Sport Events (Proposing a Baseline Standard for the United States). 17th EASM conference
24. Binjwaied, M., Richards, I., & O'Keeffe, L. (2015). The Factors Influencing Fans' Attendance at Football Matches in the Kingdom of Saudi Arabia. Athens Journal of Sports,2,2,111-122. [DOI:10.30958/ajspo.2-2-4]
25. Kolyperas, D., Maglaras, G., & Sparks, L. (2019). Sport fans' roles in value co-creation. European Sport Management Quarterly, 19,2, 201-20. [DOI:10.1080/16184742.2018.1505925]
26. Mastromartino, B., Chou, W. W., & Zhang, J. J. (2018). The passion that unites us all - The culture and consumption of sport fans. In C. L. Wang (Ed.), Exploring the rise of fandom in contemporary consumer culture,52-70. Hershey, PA: IGI Global. [DOI:10.4018/978-1-5225-3220-0.ch004]
27. Anvar Kholy, A. (2018). Sport and Society. Sheikhi, H, R. Tehran. Samt Publication.
28. Parsamehr, M., Torkan, R. (2009). Investigating the factors affecting the advocacy of people from Iran League football teams. Iranian Journal of Sociology, 10(3), 85-105.
29. Tandnavis, f. (2002). The place of sports in the leisure time of the Iranian people. Research in Sports Science, 1 (4), 115-133.
30. Razavi, S,Z,. M, M,. Z, H. (2020). Designing a model for the development of fan culture in the Iranian Football Premier League. Sport management Studies, 12(62), 221-250.

Add your comments about this article : Your username or Email:
CAPTCHA

Send email to the article author


Rights and permissions
Creative Commons License This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.

© 2022 All Rights Reserved | Journal of Humanistic approach to sport and exercise studies

Designed & Developed by : Yektaweb